Wealth Management App Development for High-Net-Worth Individuals (HNIs)

Business Opportunity

Scalable App with Intuitive User Experience

The client is a leading Indian wealth and asset management firm. They offer a range of financial services, including wealth management, asset management, and portfolio management, primarily targeting high-net-worth individuals (HNIs) and ultra-high-net-worth individuals (UHNIs), as well as family offices and institutions. 

Amid rising digital adoption, traditional financial institutions are prioritizing personalized, tech-driven experiences. Our client aimed to transition from a product-centric to a customer-centric strategy to enhance digital engagement, empower teams, and balance innovation with trusted service.

Niveus Solutions, part of NTT DATA, developed a customer-facing mobile application integrated seamlessly with the client’s systems and cloud infrastructure. This solution enabled scalable digital onboarding, efficient transactions, and superior, personalized service delivery.

The Challenge

Developing a robust mobile app for high-net individuals that offers a superior customer experience involved multiple challenges, including: 

• Managing Multi-Vendor Integrations: Coordinating complex API integrations with multiple vendors, aligning timelines, and navigating diverse documentation requirements.
• Streamlining Third-Party Integration: Addressing complexities in integrating external applications and adapting their functionality to align with the client’s app.
• Delivering High-End UI/UX: Designing a visually appealing, high-performing interface with dynamic updates driven by continuous user feedback.
• Co-Create, a Unique Feature: Developing a customizable portfolio management feature, empowering users to craft and manage assets seamlessly.

Our Solution

Niveus helped the client to build a customer-facing mobile app, using an agile scrum methodology. This allowed them to transition to a customer-centric approach by addressing their operational challenges and enhancing their digital capabilities. This process involved detailed user story development and defining a robust architecture and technology stack tailored to the client’s needs. 

The solution seamlessly integrated third-party plug-ins and platforms, along with the client’s core wealth management and sales/service platforms, to create a unified digital experience. To ensure efficient and reliable deployment, appropriate DevOps and CI/CD tools were implemented, establishing an automated pipeline for streamlined operations. Additionally, the infrastructure and environments were set up on the cloud, enabling scalability, real-time data synchronization, and analytics.

This comprehensive solution empowered the client to deliver enhanced digital onboarding, facilitate efficient transactions, and provide superior service delivery, all while maintaining the trust and personalized experience expected by their clientele.

Results

• Superior CX: Delivered a seamless digital platform, empowering customers with real-time portfolio access and personalized interactions.
• Productivity Improvement: Streamlined workflows and automated processes, reducing manual effort and improving service delivery.
• Improved Brand Image: Enabled faster go-to-market timelines and innovative offerings, enhancing brand image. 
• Future-Proofing: Built a scalable, cloud-native foundation to support evolving business needs and technological advancements.

Power of Partnership

Niveus’ deep expertise in BFSI digital solutions allowed us to address the client’s unique challenges as a leading wealth and asset management firm. Our proven ability to modernize legacy systems and deliver high-quality solutions ensured alignment with industry needs while upholding operational excellence.

Through comprehensive cloud-native capabilities, Niveus provided a scalable foundation for transformation, enabling real-time portfolio tracking, seamless third-party integration, and adherence to regulatory standards. The agile approach facilitated swift app development, frequent low-downtime releases, and faster go-to-market timelines, supporting the client’s shift to a customer-centric model.

Ready-to-use accelerators, including tools and frameworks, expedited deployment, reduced costs, and minimized risks, ensuring operational efficiency. Our certified teams and expertise in Kubernetes and advanced technologies delivered a scalable, reliable, and future-ready solution, reinforcing the client’s confidence in a partnership built on technical excellence and innovation.

Benefits of Niveus’ App Development Services

• Enhanced User Engagement: We design intuitive, user-friendly apps that improve customer satisfaction and foster stronger engagement.
• Optimized Performance: Apps developed by Niveus are built on robust architectures to ensure high reliability, scalability, and responsiveness.
• Rapid Deployment: Niveus leverages agile methodologies and accelerators to deliver apps quickly without compromising quality.
• Seamless Integration: We ensure smooth interoperability with third-party tools and existing platforms for a unified experience.